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Web Analytics

Web analytics is critical to any business’ understanding of what’s working and what’s not. But despite over 60% of clients having implemented web analytics, they rarely use such packages to their full potential. IProspect can maximise your web analytics know-how to help you gain meaningful insight and take effective action.

We offer a full spectrum of analytics services, from implementation and consultancy to training, bespoke dashboards, attribution modeling, tag management, and mobile and social tracking.

Our analysts are trained on a vast number of packages including Adobe Analytics (Sitecatalyst), and are recognised by Google as experts in its software suite, including Google Tag Manager and Google Analytics. We’re one of the few Google Analytics Certified Partners, meaning we can get even the largest of clients up and running like clockwork – we recently implemented analytics for an FMCG brand across 140 websites in 31 countries.

Advantageous to our clients, iProspect is also a reseller of Google Analytics Premium, which offers increased data allowances, signed service level agreements and dedicated support.