Search Engine Marketing Home / Blog article: iProspect launches pioneering Facebook Engagement Index
iProspect launches pioneering Facebook Engagement Index
By Angus Wood |
The inaugural version of our Facebook Engagement Index launched today and has been gathering plenty of trade press interest.
Building it out for the top 250 consumer brands in the UK was a reflection of how our thinking, and that of our clients, has moved beyond just the total number of fans as the only facebook metric in town.
You can see the coverage on Brand Republic or get in touch if you want to find out more. Tweet us @iProspectUK
Watch this space for our follow up version coming soon!